In countries where shame is used as a tool to change people’s behaviour, the love of Christ has a powerful effect. That’s what is behind Mohabat TV, a Christian satellite television ministry to Farsi-speaking people. Dr Mike Ansari says, ‘Mohabat is a Farsi word, meaning Agape love. Our audience is the Farsi speakers of Iran, Afghanistan, and Tajikistan. When people talk about love, it really resonates through that culture. It’s a culture of honour, it’s a culture of shame. It’s a culture where love really speaks volumes, so what better name for our ministry than the love of the Father for His children?’ Mohabat TV strives to present the Gospel in a ‘non-threatening, non-political’ way; it partners with eighty ministries who supply programming, distribute Bibles, and help believers connect with each other.